Overview of the Toyota Land Cruiser ZX
This is about as close to a brand new Toyota Land Cruiser ZX as it is possible to buy at auction. First registered in February 2026 and showing just 115 km on the clock, which converts to roughly 71 miles, this is a virtually unused example of the current generation 300 Series Land Cruiser in range topping ZX specification. The chassis code is VJA300W, confirming the 3.5 litre twin turbo V6 petrol powertrain paired with Toyota's automatic transmission, and the car carries the full model designation 3BA-VJA300W exactly as written on the auction sheet.
Finished in pearl white over a light coloured leather interior, this particular Land Cruiser has been fitted from new with a Modellista aero body kit, giving it a subtly more aggressive and finished appearance over the standard ZX, along with roof rails, door visors and the factory panoramic view monitor system. It presents with an auction grade of S, the highest condition rating USS issues, and an interior grade of A. With essentially no mileage and no marks recorded anywhere on the damage diagram, this car is being sold through the Prime Time Corner lane at USS HAA Kobe, a lane USS typically reserves for exceptional or especially desirable entries.
For buyers around the world who want a genuine Japanese market Land Cruiser ZX in as new condition, without the wait or markup often associated with ordering one new, this lot represents a rare opportunity to secure effectively a zero mileage example with full manufacturer specification and the latest generation 300 Series underpinnings.
The Drive Review
The 300 Series Land Cruiser marked a significant step change for the model, moving away from the heavier body on frame approach of its predecessor towards Toyota's GA-F platform, shared in modified form with the Lexus LX. The result is a vehicle that feels noticeably lighter on its feet than the outgoing 200 Series despite retaining proper separate chassis construction and genuine off road capability, including a two speed transfer case and locking differentials on higher specification models.
Power in this ZX grade comes from Toyota's 3.5 litre twin turbocharged V6, a petrol unit that replaced the old V8 in most export markets and brings with it a genuine step up in both outright performance and everyday drivability. The turbocharged V6 delivers strong low down torque, making the Land Cruiser feel effortless from a standstill and relaxed at motorway speeds, while the ten speed automatic gearbox shuffles ratios smoothly and keeps the engine working in its most efficient range. Compared with the old naturally aspirated V8, the new powertrain is noticeably more responsive and, despite the added turbochargers, Toyota engineered it to be every bit as durable, drawing on decades of Land Cruiser reliability engineering.
On the road the ZX feels composed and refined, with a ride that irons out poor surfaces with the kind of long travel suspension compliance that only a proper off roader can offer, while steering has been sharpened compared with the previous generation, giving more confidence when threading the big SUV through traffic. It is not a sports utility vehicle in the modern crossover sense, it is a genuine four wheel drive built to cross continents and cope with serious off road terrain, and that heritage shows in its driving character, with a commanding seating position, excellent visibility and the reassuring sense of mechanical robustness the Land Cruiser name has built over seventy years.
Enthusiasts and long term Land Cruiser owners should be aware that the move to a smaller capacity turbocharged engine divided opinion when it was announced, with some purists missing the outright simplicity of the old V8. In practice the twin turbo V6 has proven itself more than capable, with excellent real world performance, though as with any modern turbocharged engine it relies more heavily on its electronics and turbochargers than the engines it replaced, so buyers should always value full service history and genuine low mileage, both of which this particular example offers in abundance.
Auction Details
This 2026 Toyota Land Cruiser ZX is being offered through USS HAA Kobe, one of Japan's established USS auction venues, under lot number 37479. The auction is scheduled for 3 October 2026 in Japan. The car has been entered through the Prime Time Corner lane, a designation USS applies to standout vehicles within a sale. The auction start price is set at ¥8,500,000. Autoselecta's guide bidding range for this car is £42,000 to £44,500, based on recent results for comparable Land Cruiser ZX examples sold at Japanese auction, which have ranged between roughly £41,182 and £51,083, typically settling around £44,220. This guide range is an estimate of where bidding is likely to land, not a guaranteed purchase price, and the final hammer price will depend on demand on the day. For the current minimum bid Autoselecta will place and an up to date landed cost estimate for your country, please refer to the price panel on this page, as these figures are calculated live and will change after this report is published.
All bids must be submitted before 9PM UK time the evening before auction.
Vehicle Specifications
Manufacturer: Toyota. Model: Land Cruiser. Grade: ZX. Generation: 300 Series. Chassis code: 3BA-VJA300W. First registration: February 2026 (Reiwa 8). Engine capacity: 3,500 cc. Engine type: twin turbocharged V6 petrol. Transmission: automatic (floor shift, recorded as FAT on the auction sheet). Drive type: not marked on the auction sheet, so neither 2WD nor 4WD can be confirmed from this document alone, though the ZX grade is typically offered with permanent four wheel drive. Exterior colour: pearl, colour code 090. Interior colour: light tone leather, visible in the cabin photographs. Odometer reading: 115 km, approximately 71 miles. Seating capacity: 7. Body style: 5 door SUV. Frame number: VJA300-4217384. Registered dimensions: length 498 cm, width 198 cm, height 192 cm. Auction house: USS HAA Kobe. Lot number: 37479. Auction grade: S. Interior grade: A. Shaken (Japanese roadworthiness inspection) expiry: February 2029 (Reiwa 11).
Factory Features and Equipment
The auction sheet confirms this Land Cruiser ZX is fitted with a sunroof, leather upholstery, power steering, power windows, a television function, satellite navigation and airbags. Beyond the standard equipment codes, the seller's own sales points list a genuine Toyota navigation unit, a Modellista aero body kit, an ETC toll unit, roof rails and door visors, together with a panoramic view monitor system, which provides an overhead camera view for low speed manoeuvring, a particularly valuable aid given the Land Cruiser's substantial footprint. The sheet also notes genuine rear seat TV monitors fitted on both the left and right, useful for rear passenger entertainment on longer journeys. The car is recorded as a one owner vehicle, and a new car service book with its accompanying warranty card is confirmed present. The seller notes that the spare key will be supplied at a later date rather than being with the car at the time of auction, which prospective buyers should factor into their planning.
Japanese Auction Report Translation
This section translates every entry recorded on the original Japanese auction sheet exactly as written, checked by Autoselecta staff. The lot is numbered 37479. First registration is recorded as year 8, month 2 of the Reiwa era, which corresponds to February 2026. The model name is given as Toyota Land Cruiser. Engine displacement is listed as 3500 cc. The model code is written as 3BA-VJA300W. Body shape and door count are recorded as 5D, meaning a five door body. The grade is listed as ZX. Neither 2WD nor 4WD is circled on the sheet, so drive type cannot be confirmed from this document. The overall auction evaluation point is S, the highest grade used by this auction house, generally reserved for new or nearly new vehicles in excellent condition. The interior auxiliary evaluation is A. Shaken, the Japanese roadworthiness certificate, is recorded as expiring in year 11, month 2 of the Reiwa era, corresponding to February 2029. The odometer reading is circled as 115 Km. The transmission is recorded as FAT, meaning floor mounted automatic. Air conditioning is recorded as WAC, indicating dual zone climate control. The original colour is written as pearl, with the colour code given as 090. Fuel type is circled as petrol. The box for new car service book with warranty card attached is circled as present. Neither the left hand nor right hand steering box is circled, so steering side cannot be confirmed from the sheet, though the photographs show a left hand drive layout is not indicated and the vehicle appears to be right hand drive as expected for a Japanese domestic market Land Cruiser. The recycling deposit is listed as 16,910 yen. Seating capacity is recorded as 7 people. The registration plate is noted as Kobe 344, with an uncertain hiragana character, followed by 15. The frame number is recorded as VJA300-4217384. Registered dimensions are given as length 498 cm, width 198 cm and height 192 cm.
Equipment marked on the sheet includes SR for sunroof, カワ for leather, PS for power steering, PW for power windows, TV for television, ナビ for navigation, and エアB for airbag. The seller's sales points list ワンオーナー for one owner, 純正ナビ for genuine navigation, モデリスタエアロ for Modellista aero body kit, ETC for the toll collection unit, ルーフレール for roof rails, and ドアバイザー for door visors, along with パノラミックビューモニター for the panoramic view monitor. Under points to note, the sheet records スペアキー後日, meaning the spare key will be provided at a later date and is not with the vehicle at auction, and 後席TVモニター純正左右, confirming genuine rear seat television monitors are fitted on both sides. The sheet carries the heading プライムタイムコーナー, meaning Prime Time Corner, which is the special lane designation under which this lot has been entered.
A small number of items on the sheet could not be read with full confidence and are therefore not stated as fact. There may be a mark near a factory alloy wheel notation but it is not clear enough to confirm genuine alloy wheels from the sheet alone, though the wheels are visible and can be assessed from the photographs. The precise hiragana character on the registration plate could not be read with confidence. The exact wording following パール for the colour could not be fully confirmed, though pearl white is consistent with the photographs. No inspector comments regarding mechanical faults, warning lights, leaks, noises or similar issues are recorded anywhere on this sheet.
Damage Diagram and Body Condition
The damage diagram on the auction sheet for this Land Cruiser is completely blank, with no scratch, dent, crack, rust, corrosion, repaint or replaced panel codes marked anywhere on the body outline. This is consistent with a nearly new vehicle showing only 115 km and supports the S grade awarded for exterior condition. The photographs show clean, straight panels throughout, with consistent paint finish on the bonnet, front wings, doors and tailgate, no visible stone chips, swirl marks or parking dents, and crisp panel gaps typical of an unused factory fresh vehicle. The Modellista aero kit, including the front lip, side skirts and rear diffuser style trim, appears correctly fitted and undamaged in every image. Given the blank damage diagram, the top auction grade and the photographic evidence, this car should be regarded as being in as new, essentially showroom condition rather than simply usable enthusiast condition, and there is nothing here to suggest a restoration basis assessment of any kind.
Interior Condition
The cabin photographs show a light coloured leather interior that appears completely unworn, with no visible creasing, staining or wear to the seat bolsters, and protective wrapping still present on parts of the cabin and carpet in some images, further underlining how little use this vehicle has had. The dashboard, centre console and door cards all present cleanly, with the genuine navigation touchscreen, digital instrument cluster and Toyota branded steering wheel all appearing factory fresh. The instrument cluster photograph confirms an odometer reading of 0.1 km recorded since the engine was last started, alongside a trip computer reading consistent with a vehicle that has barely left the dealership or compound. The interior grade of A awarded by the auction house reflects this exceptionally clean cabin condition, and no inspector comments regarding interior wear, damage, odour or electrical faults are recorded on the auction sheet.
Japanese Auction Grades
Japanese auction houses such as USS grade vehicles to give buyers a quick, standardised reference for condition before they commit to bidding. Exterior grades generally run from 6, representing an outstanding or as new vehicle, down through 5, 4.5, 4, 3.5, 3 and lower for cars showing increasing wear, accident history or neglect, while a grade of R or A typically denotes evidence of prior repair. In this instance the overall evaluation point recorded for this Land Cruiser is S, a grade USS reserves for vehicles that are new or so close to new that they fall outside the usual numerical scale, which aligns with the car's registration date of February 2026 and its 115 km odometer reading. The interior grade on this sheet is recorded separately as A, Japan's standard scale for interior condition running from A for excellent through B, C, D and lower, confirming the cabin is in excellent, largely unmarked condition. Buyers should remember that these grades are assigned by trained auction house inspectors working to a consistent national standard, but they remain a condition guide rather than a mechanical warranty, and the written points to note and sales points on the sheet should always be read alongside the grade itself for the full picture.
Model History
The current 300 Series Land Cruiser launched in Japan in 2021, replacing the long running 200 Series after fourteen years of production and introducing Toyota's new GA-F body on frame platform, a lighter and stiffer architecture shared in modified form with the Lexus LX. The most significant mechanical change was the retirement of the previous generation's naturally aspirated V8 engines in favour of a new 3.5 litre twin turbocharged V6 petrol unit, offered alongside a 3.3 litre twin turbo diesel V6 in many markets, both paired with a ten speed automatic gearbox. The ZX grade sits at the top of the domestic Japanese model range, combining the Land Cruiser's traditional off road hardware, including a two speed transfer case, with a comprehensive luxury equipment list spanning leather trim, advanced driver assistance systems, a panoramic view monitor and, on cars like this one, a factory style Modellista aero body kit option for a sportier visual finish. The Land Cruiser nameplate itself traces back to 1951, and across more than seven decades it has built a reputation in markets from Australia to the Middle East to Africa as one of the most dependable and capable four wheel drive vehicles ever built, a reputation the 300 Series has continued to build upon since its introduction.
Why This Model Has Become Collectible
Land Cruisers have long enjoyed a devoted following among four wheel drive enthusiasts and overlanders worldwide, prized for their combination of genuine off road ability, long term mechanical durability and strong parts support in even the most remote corners of the globe. The 300 Series, as the first fundamentally new Land Cruiser platform in well over a decade, has already attracted significant attention from collectors and enthusiasts who recognise it as a genuine turning point for the model, moving to a turbocharged petrol V6 while retaining the body on frame construction and serious off road hardware that the nameplate is built on. The ZX grade in particular represents the pinnacle of the current range as sold in Japan, and right hand drive Japanese market examples like this one, fitted with the desirable Modellista aero kit and finished to the highest domestic specification, are increasingly sought after by buyers outside Japan who cannot access this exact specification through their own market's dealer network. With essentially zero mileage and a flawless auction grade, this particular example also appeals to buyers looking for a Land Cruiser in the most original, least used condition realistically available, a combination that becomes progressively harder to find as these vehicles age and accumulate miles in daily use.
What To Look For When Buying This Model
When buying any 300 Series Land Cruiser, whether from Japan or elsewhere, it is worth paying attention to how the twin turbo V6 has been maintained, as turbocharged engines generally demand stricter adherence to oil change intervals than the naturally aspirated units they replaced. Buyers should also check that the ten speed automatic transmission shifts smoothly with no hesitation or flare between gears, confirm the panoramic view camera system and all driver assistance features function correctly, and inspect the underbody and suspension components for signs of serious off road use on cars that may have seen genuine four wheel drive duty. On this particular example, the exceptionally low 115 km odometer reading, the S exterior grade and the completely blank damage diagram mean most of these usual used vehicle concerns simply do not apply, though buyers should note that the spare key is recorded as being supplied at a later date rather than with the car at auction, and should plan their import timeline accordingly. As with any vehicle bought at Japanese auction, the sheet should always be read as the definitive condition reference rather than relying on photographs alone, and this report has translated every relevant line of that sheet in full above.
Why Import This Car From Japan
Japan remains one of the best sources in the world for genuine, well documented Land Cruisers, thanks to its mature auction system, rigorous independent inspection process and a domestic market where meticulous vehicle care is the norm. Buying through the Japanese auction system gives access to vehicles like this one, a near zero mileage, top grade Land Cruiser ZX finished with the desirable Modellista aero kit, a specification and condition combination that is extremely difficult to replicate when buying second hand in most other countries. Importing from Japan also typically offers stronger value than buying an equivalent car locally once comparable specification and condition are taken into account, while giving buyers direct insight into the vehicle's history through the translated auction sheet rather than relying solely on a seller's own description.
Ultimate Guide For Japanese Imports
Importing a vehicle from Japan generally involves winning the car at auction, arranging export preparation and deregistration in Japan, shipping by roll on roll off or container to the destination country, and then completing that country's own import process, which can include customs clearance, duty and tax payment, compliance or roadworthiness inspection, and local registration. Requirements vary significantly by country, with some markets applying age related eligibility rules, emissions requirements or specific compliance standards for vehicles originally built to Japanese domestic specification. Buyers should research their own country's import rules carefully before bidding, including any right hand drive conversion requirements where applicable, and should budget for shipping, insurance, customs duty, taxes and any compliance work in addition to the purchase price itself.
Why Import Through Autoselecta
Autoselecta provides direct access to Japan's major auction houses, including USS HAA Kobe where this Land Cruiser is listed, giving buyers worldwide the ability to bid on vehicles they would otherwise be unable to reach. Every auction sheet is translated and checked by Autoselecta staff, as with the full translation provided above, so buyers can understand exactly what the independent Japanese inspector recorded before committing to a bid. Autoselecta handles bidding on the buyer's behalf, export preparation, shipping arrangements, and support through the import process in the buyer's own country, with vehicle tracking available where offered by the shipping line, and the team remains available to answer questions throughout the process from initial bidding right through to arrival. This hands on approach is designed to make buying a car from a Japanese auction, a process that can otherwise feel opaque and daunting from overseas, as straightforward and transparent as possible.
Browse This Week's Japanese Auctions
This Toyota Land Cruiser ZX is just one of thousands of vehicles passing through Japanese auction houses each week. Buyers interested in similar Land Cruisers, or in exploring the wider range of vehicles currently available, are encouraged to browse Autoselecta's current auction listings to see what else is coming up for sale across Japan's major auction venues.
Live Auction Search
For buyers with a specific model, grade or specification in mind, Autoselecta's live auction search tool allows searching across upcoming Japanese auctions in real time, making it possible to track down a particular configuration, colour or equipment combination rather than waiting for the right car to appear individually.
Auction Caution
All vehicles sold through Japanese auction, including this Toyota Land Cruiser ZX, are inspected before sale, but they remain used vehicles sold on an as inspected basis, and even a nearly new example such as this one should be understood in that context. The auction sheet, translated in full above, is an independent condition guide produced by the auction house inspector, not a mechanical warranty, and while no faults, warning lights or damage were recorded anywhere on this particular sheet, buyers should still budget for a routine pre delivery check, basic servicing and any minor setup work that can be expected after a vehicle has travelled internationally, even one with such low recorded mileage. The one point specifically noted by the seller on this sheet, that the spare key will be supplied at a later date rather than with the car at auction, should be kept in mind when planning collection and import timelines.
